VIDEO: Barrie Bergman, Rock 'N Roll CEO - UCSD-TV - University of California Television
Barrie Bergman, Rock 'N Roll CEO
Date: 10/13/2014; 58 minutes

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Barrie Bergman grew The Record Bar, from a single music store in Durham, North Carolina to a national chain of 180 stores in 30 states. Shortly after selling The Record Bar, he and a partner purchased bankrupt Bare Escentuals and grew it to an enterprise that was recapitalized in 2004 for over $200 million. He accomplished both successes by taking the ethical high road, facing tough decisions with, "So we'll get rich a few days later." His experience in growing ethical companies is chronicled in his book, "Nice Guys Finish First," a behind-the-scenes look at a commonsense road map to success in business and life. (#28471)

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