Press Release: New Documentary Follows Plan for Responsible Mission Valley Development (2/10/2009)

New Documentary Follows Plan for Responsible Mission Valley Development

UCSD-TV program reveals a local family’s vision for aging rock quarry in heart of San Diego

LA JOLLA, CA— For nearly a century, the Grant family of San Diego has mined sand and gravel from a massive quarry in the heart of Mission Valley. But as the mining operations come to an end, a huge question emerges: what to do next with this prime piece of real estate? The documentary “Building Consensus: Quarry Falls,” premiering February 16 at 8pm on UCSD-TV, follows the Grants and their development partner as they seek support to build what they say will be a model of environmentally responsible, mixed-use urban development in San Diego.

Rather than subdivide the land for maximum profit, the Grant family insisted that the site be designed as an integrated, walkable community of nearly 5000 new homes with a central park, civic center, retail and recreation complexes, heritage museum, High Tech High K-8 charter school (the first school in Mission Valley), bicycle trails, and many other public amenities. But first the Grants and their developer, Sudberry Properties, must convince neighborhood planning groups, environmentalists, corporate competitors, and the San Diego City Council that their vision is right for this site.

If approved, the Grants have also promised to donate an additional 17 acres of Mission Valley land to the non-profit San Diego River Park Foundation for a wildlife reserve and Discovery Center to be located along the San Diego River.

However, the Quarry Falls plan is not without its critics, like Councilmember Donna Frye, who represents Mission Valley and is featured in the program. They fear that the Quarry Falls development, like many before it, would fall short of its promise -- instead, delivering more of what Mission Valley needs least – more shopping malls, more condos and more traffic.

The program also includes interviews with landowner Pat Grant, developer Tom Sudberry, and Rob Hutsel, Executive Director of the San Diego River Park Foundation.

UCSD-TV offers programming unlike anything else in San Diego. UCSD-TV airs on Cox and Time Warner Ch. 135, AT&T UVerse Ch. 99, and UHF (no cable) Ch. 35. For more information, program schedules and more, visit www.ucsd.tv.

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