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Your Brain on Advertisements
12/11/2018
Advertisers are always looking to better understand consumers’ preferences and decision making. The application of neuroscience knowledge and techniques to answer market and media research questions is not new but in our digital age, the practice raises new questions about privacy, informed consent, and consumer autonomy in decision making. Dr. Carl Marci, Chief Neuroscientist at … Continue reading "Your Brain on Advertisements"
Informacy is the New Literacy
12/06/2018
As anyone who uses a computer, tablet, smart phone, or VR (virtual reality) device knows, we live in an Information Age unprecedented in human history, in which the sum total of mankind’s knowledge is available with a finger’s touch or click of a mouse – or a question posed to Alexa, Siri, Cortana, et al. … Continue reading "Informacy is the New Literacy"
What Happened When Modern Humans Met Neanderthals?
12/04/2018
In short, they interbred, according to Svante Pääbo, a Swedish biologist and pioneer of paleogenetics, the study of preserved genetic material from the remains of ancient organisms, including ancient human DNA. He has served as director of the Department of Evolutionary Genetics at the Max Planck Institute for Evolutionary Anthropology in Leipzig, Germany, since 1997. … Continue reading "What Happened When Modern Humans Met Neanderthals?"
Beyond 2018: What’s Next for Congress and Country as a Whole
11/30/2018
The results of the 2018 midterm elections are in, but what’s next? Will a Democratic-controlled House and Republican-led Senate be able to work together? What do the results mean for 2020? And, what should Democrats do to capitalize on midterm gains? Professor Emeritus Sanford A. Lakoff shared his thoughts on those questions and more at … Continue reading "Beyond 2018: What’s Next for Congress and Country as a Whole"
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